CLEVR acquires start-up system-integrator Digitread

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CLEVR announced that it has acquired Digitread, a product-lifecycle management (PLM) system integrator and a platinum-level solution partner of Siemens. The acquisition immediately raises the profile of CLEVR’s geographic and vertical expansion within the industrial, manufacturing, marine and energy industries, they note. The deal is supported by management and CLEVR’s majority shareholder, London-based Volpi Capital. “Digitread enables us to combine PLM rock stars with CLEVR’s low-code Mendix champions,” said Angelique Schouten, named CLEVR CEO in March. “Very few companies can do what Digitread does, configuring and integrating some of the world’s most complex systems in the industrial, manufacturing and marine space. We’ll combine Digitread’s high-touch approach with CLEVR’s high-tech expertise and help manufacturing companies across the globe complete their digital transformations by offering off-the-shelf solutions and highly specialized consultancy services.” “Everyone at Digitread is excited about working shoulder to shoulder with CLEVR,” said Magnus Normann, Digitread’s CEO. “PLM systems are product biographers. PLM is the process of managing a product and data from concept through design, manufacturing, service and finally disposal. With the help of monitoring tools, they convey detailed digital stories about products to managers, enabling them to increase sustainability, identify weaknesses, perform preventative maintenance, refine product performance or inform them on how to build new products. Low-code and no-code technology will help tell that story. The combination of skills and knowledge is good news for our customers.”

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