How manufacturers can use volatile steel costs to their advantage

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Steel costs have surged due to lagging production and rising demand during the post-COVID economic recovery. Rising costs are being passed down to distributors, who then pass them down to customers, in turn threatening ongoing demand with too-high prices. In 2020, manufacturers faced their most challenging year as it relates to pricing and profitability, and 2021 is proving to be equally challenging, fast-moving and unpredictable. How can manufacturers keep pace with uncertain, volatile market conditions while maintaining volume and margin?

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