What is design thinking? An agile method for innovation

Design thinking is an agile, iterative process for design and innovation that centers users’ desires and needs, and enables your company to pivot as the industry changes and technology evolves. Design thinking acknowledges that there isn’t one way to solve a problem. Instead the methodology encourages questioning, experimenting, observing, and innovating in an environment that embraces diverse opinions and ideas. With design thinking, you won’t rely on traditional corporate hierarchy for ideas and approval. Instead, you’ll foster a culture that encourages employees to challenge corporate traditions and facilitates smart, calculated risks.